Camp JoJo
A UK-based children’s charity
The Client
Camp JoJo is a fantastic charity that helps children with a wide range of disabilities go on exciting camping adventures. They make a huge difference in both the children’s lives and the parent’s by offering inclusive camping trips where the whole family can attend.
The Brief
Camp JoJo wanted to have an update of the website as the old one didn’t convey their message or show off what they do as a charity. Camp JoJo had some amazing photos and videos that were not being used to their full potential. The main goal of the website is to show parents who have children with disabilities what the camping trips involve and how to book on to one.
The Solution
As Camp JoJo has such an amazing story, we wanted to amplify that message. Making use of their fantastic photos and videos we were able to create a happy, fun and full of-personality website. We also made the booking system a little less complicated by rearranging how parents accessed essential content and details around the camp trips.
The Results
Since the new website has been live there has been a 56% increase in people visiting the website. 92% of these visitors perform an action such as completing a contact form to download content.